Thursday, April 20, 2017

New Covers for 2017

There are many differences between traditional and Indie publishing. Most observers would probably say the traditional model has quite a few advantages. After all, they have massive financial resources, powerful distribution models, and a large staff of talented and experienced people to call upon for everything from editing to cover art to promotion. They can even arrange to have a book translated and published in dozens of different languages. A talented author with a powerhouse like this pushing his or her book can reach almost unimaginable heights.

On the other hand, Indies do have a few small things working in our favor. For example, we can publish books just a fast as we want to. We can choose our own cover art, hire our own artists and editors, and choose how and when to promote our books. And if we're not happy with something, we can change it. No waiting, no board meetings, no supervisor's approval. We just do it. We can change the book description, revise it, or give it a new cover -just because we want to improve the product. So, that's something I'm always working on.

Over the years, I've learned a lot about making covers and I periodically choose a few titles to update. In some cases, the covers I started with were terrible. In others, they've simply become outdated or have lost pace with competitors who keep pushing the envelope. Once in a while, I'm a little sad to see a cover go, but I know that for one reason or another, it's for the best. After all, a cover doesn't just have to satisfy me: It has to convince completely indifferent strangers to pick up this book and read it. That's a tall order for anyone, especially a virtually unknown Indie with very little money to spend and very few resources to utilize. It's an experimental process, but thankfully, each step is usually a move in the right direction.

So here are a few of the new covers. Let me know what you think:

If you don't own these titles yet, you can grab a copy through my Amazon profile page. These new covers have also been added to the Createspace store for the paperback versions, also available at Amazon. If you own these books and you'd like to update the cover on your Kindle device, go into your Kindle library on the device, delete the book locally (not from your account) and then re-download it. It's that easy! If you're interested in making your own book covers, take a look at the "Cover Design Secrets" tab at the top of this page. I have several articles on the subject.